What happens with new models emerging such as price comparison sites?
Answer:
Due to the abundance of sites offering the same product, sites specializing in price comparison have emerged to assist buyers with making a decision on which website to buy from. Such price-comparing websites e.g. www.shopbot.com.au allow the buyer to select the product of choice and sort the outcome by a specific category (usually the lowest price). It is a welcoming trend, however buyers need to be aware of the ways the websites find themselves to such index (e.g. in some cases e-commerce operators pay money to publish their operations on such websites rather than earn their place).
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